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digital-marketing-training-institute[1] The way that consumers engage online has changed completely.  The Internet has changed the way everybody does everything, and Digital marketing has increased beyond all expectations.  People do research online, they shop online, they review online and they market online.  We buy and sell online, we tell our friends what we buy and sell online and we find new things to buy and sell online daily.


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What is Artificial IntelligenceTechnological change has happened ridiculously quickly and there are new innovations all the time.  Just as we are getting used to Social Media marketing, Live Video or Data Visualization, suddenly w
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Digital Marketing course The business world has woken up to the power of Digital Marketing.  They are learning that the Internet is the most important tool out there.  It doesn’t matter if they’re a small time greengrocer, a doctor or a giant legal firm.  Everyone is now using the Internet to market their product.


It does not mean they are doing it
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Digital Marketing Opportunities Digital Marketing is growing every single day and if you’re in business there is no question that you need to be advertising digitally, I.E you need to have a strong presence online.  And if you are a Digital Marketer, helping somebody get their business off the ground, or trying to increase their business share, you need to help them increase their online business presence.


People are spending more money th
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Online business is booming.  It is estimated that half of the population does its research and then its shopping online.  This ranges from buying groceries to clothing to cars to anything really.  If it is Christmas – ugly Christmas sweaters.  A child’s birthday – books or toys. Something special for an anniversary – perfume or chocolates or a frock.  You can buy everything and anything online and the Internet is the right place to do it.


And because you w

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Digital Marketing Opportunities Digital Marketing is a world that is growing and changing all the time.  Companies or small business need to evolve with the times to stay ahead, and need to be aware of new trends and markets to stay ahead of the competition.  Digital Marketing specialists are in high deman
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Digital Marketing has taken over and McKinley Marketing Partners have completed online surveys (online, of course, everything is digital these days) to see which jobs are the most sought after.  Lately, it is everything digital.  Digital Marketing jobs are the jobs which is most sought after  in marketing departments, along with content creators for digital sites.

One very important thing came out of the survey was that the demand is exceeding the supply.  More people are needed as Digit

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Digital Marketing is not expensive and it can even be free! You do need to have a digital strategy and know how you are targeting clients and who you are targeting, but you do not have to spend a fortune. In fact, if you have a good Digital Marketing person, or you are a good Digital Marketing person yourself, you can do your online marketing for next to nothing.

Here are few favorite FREE digital marketing tools that you can use, starting right now:-


Google Analytics<

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Writing is not east.Good writing is crafted. Each word is thought about,each word is put

together carefully and each paragraph is a work of art.  Writing is edited, and edited again, until it is just perfect.


But writing is not only about craft.  Writing needs to be accessible.  If you are writing about academics, for academics, it needs to be written in an academic manner.  If you are writing a recipe book, the recipes need to be appealing and seductive towards the cook.

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